This feature explores how our global INVNT creative team leverages Artificial Intelligence (AI) to unlock new frontiers of storytelling and experiences. By Matt Flachsenhaar – Executive Creative Director, INVNT Prompts: The Rectangular object sits light on a dark wall, in the style of twisted futurism, rendered in cinema4d, made of glass, album, folio and fan […]
Through never-before-seen activations to events where the boundaries between digital and physical worlds blur, AI tools are fast pushing the limits of what experiential marketers can achieve. Scott Cullather, President & CEO, [INVNT GROUP], and CEO, INVNT.ATOM shares his thoughts with Campaign Asia. “Utilising AI algorithms and predictive analytics to synthesise audience data and insights, […]
By Scott Cullather Our engagement with technology has always existed as a love-hate relationship. We crave deeply for its conveniences and toolbox enhancing capabilities, yet fear its potential for dominance, and Artificial Intelligence (AI) is no different. The depiction of AI as a human threat has persisted through decades of global cultural consciousness as evidenced […]
[INVNT GROUP] has taken home 2 Gold Awards for The Metaverse and Digital Innovation Category in partnership with Automobili Lamborghini and Circles.Life The Drum Awards for Marketing APAC 2023 was hosted at NoonTalk Media in Singapore, amongst other agencies and brands from Yahoo, Merkle Singapore, Media.Monks, and more. We were honored to have been shortlisted […]
Honouring the messengers and creators of the information revolution, Hermes Creative Awards is one of the oldest and largest creative competitions in the world. With winners ranging from individuals, media conglomerates, and Fortune 500 companies, [INVNT GROUP], The Global BrandStory Project is proud to have been placed as 7x winners at the 2023 Hermes Creative […]
[INVNT GROUP], The Global BrandStory Project, has been placed as a two-time finalist for their Pepsico Expo 2020 Dubai activation at the Eventex Awards 2023. The award-winning brand activation is a finalist in categories of Best Experiential Event and Brand Experience – Food & Beverage. This award recognised the agency’s work on three immersive and […]
INVNT APAC has won Silver for Best Corporate Event and Bronze for Best Retail Event in partnership with Amazon Singapore and Xero. INVNT APAC has won two awards in this year’s 2023 Event Marketing Awards, hosted by Campaign Asia – Silver for Xerocon 2022 – A Global Takeover, (Best Corporate event) and Bronze for Amazon […]
The award-winning agency, HEVĒ – part of [INVNT GROUP] The Global BrandStory Project – has been named agency of record for SHRM (Society of Human Resource Management), the largest HR organization in the world. HEVĒ will lead SHRM’s brand messaging, creative design, and digital marketing strategies globally as the Human Resources organization celebrates its 75th […]
Since the inception of BizBash’s Event Experience Awards (EEAs) 10 years ago, the program has awarded forward-thinking virtual events, strategic hybrid events, ultra-creative live events, and swoon-worthy destination events. This year is no different. And thanks to advancements in tech, the emergence of hybrid as a mainstream event model, and the desire to connect, this […]
So what can you expect from Web3 gaming in 2023? We can make some guesses based on the current trends and the upcoming developments in blockchain technology. In this article, we’ll take a closer look at some of the things that could shape the future of Web3 gaming. Understanding Web3 Gaming To understand what to […]
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